Patricia Márquez & Leo Alcivar: “The importance of game analytics”

The conference was attended by game developers, data scientists, and industry experts who discussed the significance of game analytics in understanding player behavior, improving game design, and ultimately increasing revenue. Speakers shared insights into the latest techniques and tools used for game analytics, including predictive modeling, machine learning, and data visualization. Attendees were able to gain a deeper understanding of how game analytics can inform decision-making and drive success in the highly competitive gaming market. Overall, the conference emphasized the importance of utilizing data-driven insights to create engaging and profitable games.