Here are the experienced professionals that will help you improve the chances of your game succeeding in the marketplace.

Jon Beltran de HerediaFree-to-play game analytics expert.
Developer, author, entrepreneur. Games industry professional since 1997, specialized in free-to-play game analytics since 2013.
Jon Beltrán de Heredia
- Responsible for game analytics & monetization at Digital Legends Entertainment
- Lead Developer of Commandos & Commandos 2
- Creator of ViEmu
- Published author (assembly language book, scientific AI paper)
- Professor at U-TAD (Madrid) and UPC (Barcelona) Game Development Master’s Degrees.
- Co-founder and Idelogist at Katoid
Raúl HerreroFree-to-play games development and production expert.
Game developer, producer, entrepreneur. Games industry professional since 1999, specialized in free-to-play games production since 2011.
Raúl Herrero
- Production direction at Digital Legends Entertainment 2010-2017
- Free-to-play game analytics specialist
- Games industry professional since 1999
- Lead Consoles Developer of Commandos 2
- Professor at U-TAD (Madrid) and UPC & ENTI (Barcelona) Game Development Master’s Degrees.
- Co-founder and CEO at Katoid
Joony KooFree-to-play monetization expert.
Pioneer of free-to-play games monetization starting at Com2Us with the 2010 hit ‘Homerun Battle 3D’. Jury of the prestigious IMGA awards.
Jonny Koo
- COO at Binaree (South Korea)
- Chief Revenue Officer at Vertige
- Chief Marketing Officer at Playground
- Senior Manager Marketing & Strategy at Com2Us

Sven LiebichVP Art at Social Point
Game art and game production expert since 1997. Key artist, creative director, and senior producer for worldwide recognized games such as “The Settlers” (Ubisoft), “Lord of Ultima” at Electronic Arts, and many others.
Sven Liebich
- VP of Art at Social Point
- Creative Director at BigPoint Gmbh
- Senior Producer at Electronic Arts
- Artist for “The Settlers III” at Ubisoft

Stephane AssadourianGames Creativity & Production Expert
Founding member of the Assassins’ Creed franchise. 20 years veteran game developer with expertise in IP Development, Production & Processes and Creativity Management. Coach for anyone who wants to make games.
Stephane Assadourian
- Consultant specializing in game design, creativity and production
- Founding member of the Assassins’ Creed franchise at Ubi Soft (2004-2016)
- Senior AI Developer at Warthog Games
- AI Developer at Appeal
Eugene YailenkoCreative Director specialized in free-to-play
Creative Director at ZeptoLab. Designed CATS, King of Thieves, Cut the Rope 2
Eugene Yailenko
- Lead Game Designer of ‘Pudding Monsters’, ‘Cut the Rope 2’, ‘King of Thieves’ and ‘C.A.T.S: Crash Arena Turbo Stars’ at Zeptolab
- Speaker at GDC San Francisco ‘Designing a F2P Game that’s Different’
- Successful indie game developer

Sangpil MoonData-driven free-to-play games specialist
Founder & CEO at Cogoo. Formerly at Devsisters and Nexon America.
Sangpil Moon
- Founder & CEO at Cogoo
- Board Member and Director of Global Game Operations and Marketing at Devsisters
- Live Producer at Nexon America

Gerard FernandezCo-founder and CEO of Omnidrone
Games industry expert since 2002. Founded Microjocs and grew it to €2 million annual revenue, then sold it to Digital Chocolate. VP and Studio GM for Digital Chocolate Barcelona. Cofounded Omnidrone in August 2013 and raised US $2 million from Nokia Growth Partners, London Venture Partners, and Kibo.
Gerard Fernandez
- Co-founder and CEO of Omnidrone
- VP and General Manager of Digital Chocolate Barcelona
- Founder and CEO of Microjocs
Andrés TallosFree-to-play game business specialist
Former Director of Business Strategy EMEA for the Japanese videogames giant GREE Inc. Founder of independent free-to-play game studio Everguild.
Andrés Tallos
- Co-founder & CEO of Everguild free-to-play game studio
- Director of Business Strategy EMEA for GREE Inc.
- Engagement Manager at McKinsey & Company

Nacho PintosLead Game Designer - Specialized in Mechanics and Narrative
Lead Game Designer at King (with an indie past!). Bubble Witch Saga 3, +55M downloads, 4.7 user rating.
Nacho Pintos
- Lead Game Designer at King. Bubble Witch Saga 3, +55M downloads, 4.7 user rating
- Game Design Consultant at GameBCN
- Game Designer at Yoctobit
- Lead Game Designer at Frugal Games
Amir Rajan Indie game developer extraordinaire.
Creator of ‘A Dark Room’, #1 iOS app store game in 2014, among other successful indie games.
Amir Rajan
- Creator of ‘A Dark Room’ videogame
- Creator of ‘The Ensign’ videogame
- Creator of ‘A Noble Circle’ videogame
- Creator of ‘MIRTS’ videogame
- RubyMotion owner and CEO
Carlos CoronadoIndie game developer extraordinaire
Independent game creator. Author of Infernium (PS4, Switch, PC), Annie Amber, MIND: Path to Thalamus and Warcelona.
Carlos Coronado
- Founder of Corogames
- Independent Game Developer since 2012
- Game development instructor at ENTI (Universitat Barcelona)
- Scuba diver and sailor
Rafa BernabéMonetization-oriented game design expert
Took part in the design of several of the top free-to-play games developed in the last few years.
Rafa Bernabé
- Co-founder & CEO of Pocket Puppet
- Designer of ‘Undead Planet’ videogame
Álvaro RicoFree-to-play mobile game design expert
Lead designer of free-to-play games ‘Respawnables’ and ‘Afterpulse’, totalling over 50 million downloads.
Álvaro Rico
- Design director at Digital Legends Entertainment
- Former designer at Pyro Studios 1998-2017

Julián SerraviFree to play game designer expert
Game Designer at Social Point. Working hard as Live Operations Designer in Dragon City (+50M downloads). Founder of the indie studio ‘Red Candle’.
Julián Serravi
- Game Designer for “Dragon City” at Social Point
- Cofounder and Game designer of Red Candle Studio
- Graphic Designer at Nexway and e45 Comunica
Isabel TallosArtist and photographer
Renowned artist and photographer having made the move to lead artist of successful free-to-play videogames.
Isabel Tallos
- Artist and photographer
- Co-founder & Lead Artist at Everguild free-to-play game studio
Iñaki AmurrioAnimation, Production and Creative Direction Expert
Head of Animation Studio at Zeppelin TV
Iñaki Amurrio
- Head of Animation Studio for Zeppelin TV (2018-)
- Director of Catsula Studio (2016-)
- Founder of Toonside – animation production management software (2016-2018)
- Animation Director at Imira Entertainment (2002-2016)
- Partner, game designer and developer at Tectoon Studio (2002-2004)

Jon AristiInnovation consultant, pioneer inventor of idea management and crowdsoursing systems
Director of Sage Ideas at SAGE
Jon Aristi
- Director of Sage Ideas at SAGE
- Pioneer inventor of Idea Management systems globally
- Co-founder of Hominex, start-up acquired by SAGE in 2011
- Professor at UEM on Organizational creativity and innovation systems
- 20+ years experience working as an innovation expert worldwide

Nathalie MartinezProducer, Wise Blue Animation Studios
Experienced producer, manager, leader and founder of independent live-action and animation studios and productions. Applying game technology to animation in her latest productions.
Nathalie Martinez
- Producer at Wise Blue Studios Spain
- Producer and Founder Blue Dream Studios Spain
- Founder, Somnia Cinema

Mathias RoyerGeneral Manager - Tilting Point Barcelona
Expert managing successful free-to-play mobile games, from casual tycoon and idle games to mid-core hack and slash titles.
Mathias Royer
- General Manager at Tilting Point Barcelona
- Executive Producer at Flaregames
- Studio GM & Executive Producer at Gameloft International

Guillaume VerlindenVP-level free-to-play game product specialist
VP-level product and business specialist in the field of free-to-play mobile games, having managed market-leading games Dragon City and Monster Legends.
Guillaume Verlinden
- Tilting Point Barcelona
- VP Product at Social Point (Take-Two Interactive)
- Senior Consultant and Manager at Accenture Paris

Hannah BeckerStand-up comedian
Host and organizer of Hush Hush Comedy Barcelona.
Winner of Barcelona’s Funniest FICer, 2016
Winner of Barcelona’s Funniest FICer, 2016
Hannah Becker
Host and organizer of Hush Hush Comedy Barcelona.
Winner of Barcelona’s Funniest FICer, 2016